This project with Outbound Lighting focused on capturing the real-world versatility of their high-performance bike lights in an authentic and playful way. Shot on Colorado’s iconic Waterton Canyon gravel roads, the series highlights how these lights integrate seamlessly across bikepacking rigs, gravel setups, and daily adventure bikes.
The goal was to go beyond simple outdoor product photography. These images blend action-driven riding moments with fun, nontraditional lifestyle scenes, showing how the gear performs in real environments with real personalities. From dusk-to-dark trail sessions to spontaneous handstands and night-ride laughter, the focus was on energy, camaraderie, and the confidence that good lighting brings when the ride runs late.
Deliverables centered around a cohesive gallery balancing product clarity, mood-driven lighting, and authentic storytelling, built to live across Outbound Lighting’s digital campaigns, website, and social channels.
